How to capitalize and efficiently use social media to leverage your firm’s position is critical to creating enhanced brand awareness. As social media platforms constantly change, keeping up with them is a constant battle. Wondering how to help your firm use your social channels better? Join industry expert and B2B wizard Katie Cash of Smartegies to learn about social media best practices and how to get your biggest return-on-investment on your content. This will be followed by a short group discussion to learn from colleagues what practices they are using within their firms.

This discussion is the first of the three part Let’s Be Social: Winter Webinar Series. Stayed tuned for parts 2 and 3.

Event Speaker

Katie Cash serves as Senior Vice President at Smartegies, a leading growth consulting firm specializing in helping AEC firms drive business success. She is an advisor, coach, and trainer to some of the most prominent brands in the industry. Katie is known for developing powerful marketing, communication, and distribution strategies that reach the market quickly and cost-effectively.

She and her team at Smartegies have helped over 300 B2B professional services firms across the U.S. and Canada build stronger brands, tell their unique stories, and drive growth.

Katie is also the host of the popular AEC Marketing for Principals podcast, where she engages industry leaders in conversations about trends and best practices shaping the future of AEC marketing.

View list of attendees here

Event Organizers

Dacota Griffin, Director of Membership – Senior Marketing Coordinator – End Markets, GEI Consultants

Katherine Lesko, Director of Professional Development – Marketing Manager, Chapman Construction/Design

Allison Francis, Chair of Membership – Marketing Specialist, BuroHappold Engineering

Jen Clark, Chair of Professional Development – Senior Marketing Specialist, VHB

Kelly Stinnett, Membership Committee Member – Proposal & Content Management Specialist, Tighe & Bond

Ethan Olkovikas, Membership Committee Member – Content Operations Manager, HGA

Cancellation Policy: If you can no longer attend an event, we encourage you to find a substitution; substitutions are welcome at any time. Full refunds will be granted if cancellation is made 72 hours before the event’s start time. No refunds will be made for no-shows. Email [email protected] for substitution or refund requests.