The Quarterly Wrap-up: Winter 2024/2025
Posted on Mar. 11, 2025 / Quarterly Wrap-up / Subscribe 0
As those of us in Boston brush off the snow, set back the clocks, and head into spring, let's look back at what our chapter got up to this winter!
Welcome to our Newest Members!
December
Alen Ardan, Founder & CEO, Remote Architects & Engineers
Ashley Dhepaganon, Administrative Assistant, Samiotes Consultants, Inc.
Bobbie Burgess Frassine, Senior Proposals Coordinator, Bergmeyer
Maryann Gibbons, Marketing Director, Bothwell Engineering
Olivia Adley, Marketing & HR Coordinator, Fitzemeyer & Tocci Associates
January
Emily Fortin, Office Coordinator, Affiliated Engineers, Inc.
Matt Solomon, Principal, Design Director, Formation Communications, LLC
Megan Murray, Marketing Manager, Sullivan Construction, LLC
Melanie Somerville, Senior Marketing Coordinator, Vermeulens
Olivia Stenger, Communications Specialist, VHB
Samantha Robinson, Marketing Assistant, B2Q Associates
February
Piera Varela, Marketing Assistant, Nitsch Engineering
Sarah Tobin, Marketing & Communications Manager, Structure Tone
Sarah Warren, Marketing Manager, TRAC Builders, Inc.
Event Recap
BSA Marketing/PR Network: Public Relations – Leveraging Storytelling and Strategy - 12/4
This panel discussed PR's role in enhancing brand reputation, deepening client connections, and securing project visibility. Panelists were Laurene Demoy (Studio G Architects), Jessica Knapp (Perkins Eastman), and Susan Shelby (Rhino PR).
Social Media Best Practices & Getting Your Biggest ROI on Content - 12/10
Industry expert and B2B wizard Katie Cash of Smartegies shared her knowledge about social media best practices and how to get your biggest return-on-investment on your content. This event was led by Katie Cash, Senior Vice President at Smartegies, a leading growth consulting firm specializing in helping AEC firms drive business success.
SMPS Boston Holiday Party - 1/9
The annual SMPS Boston Holiday Party was held at Bodega Canal. The AEC marketing and business development connected over signature drinks, tasty bites, and the crowd-favorite Plinko game. As usual, the Special Events Committee planned a fantastic evening!
Catie's Closet Coat Drive - 1/9
The SMPS Boston Outreach Committee collected coats to benefit Catie’s Closet, a MA-based organization that gives children in need life-changing access to clothing and basic necessities.
SMPS Boston Awards Tips & Tricks - 2/5
Past judges, award winners, PR specialists, and MarCom experts talked attendees through the award submissions process and shared some best practices. Lauren Hickey (Finegold Alexander), Katie Dayton (Hacin), Paul Santos (Goody Clancy), and Susan Shelby (Rhino Public Relations) shared their insight on the panel.
From Wallflowers to Influencers: A Strategic Guide to Employee Advocacy on Social Media -2/5
Attendees learned how to turn employees into brand advocates with practical strategies, real-world examples, and insights on elevating marketing efforts. Event speakers were Andrew Beaton, Alyssa Mahoney, and Danielle Jackson from CDM Smith
Strategies for Winning More Awards - 2/13
This virtual webinar equipped attendees with tips and tricks to elevate industry award submissions. The event was led by industry expert, Dorothy Verdon, CPSM of Bright Bunny Communications.
Video Editing Basics with Adobe Premiere Pro - 2/26
In this hands-on 90-minute seminar, Phillip Quindara, Director of Marketing for CSArch, helped attendees master the Adobe Premiere Pro basics.
Highlights from Member Spotlights
Abby Iorio, Senior Associate Director, Marketing and Business Development at HLB Lighting Design
Why did you decide to join SMPS?
My marketing manager in 2012 asked me to join SMPS and get on a committee. That was the best push I could have asked for! I am a believer in getting involved in anything you’re a member of, and joining a committee was truly one of the best decisions I have ever made for my career. My network and involvement in the organization started to blossom instantly and I am so grateful for the opportunities that SMPS has provided me.
Happy Anniversary to the Following Members
1 year
Joseph Wildey, University of New Hampshire
Maggie Spano, Marketing Manager, Brown, Richardson + Rowe, Inc.
Christopher Nordberg, Marketing Pursuit Manager, STV
Devon Gray, Marketing Coordinator, Sanborn, Head & Associates, Inc.
Scott Falzano, Marketing Coordinator, Windover Construction
Allison Goodwin, Marketing Coordinator, Habeeb & Associates Architects
Stephanie Bondeson, Marketing Manager, Barr & Barr, Inc.
Tahlya Cuevas, Marketing & Proposal Specialist, BSC Group
2 years
Deborah Azer, Marketing & Proposal Specialist, BSC Group
Jill Nall, Marketing Coordinator, NV5
Lauren Bennett, Marketing Coordinator, Studio G Architects
Melissa Calvo Vides, Marketing Specialist
3 years
Eva Nagy, Senior Marketing Coordinator, Columbia Construction Company
Amanda Jacques, Marketing Specialist, Wright-Pierce
Emily Jenkins, Business Development, Bala Consulting Engineers, Inc.
Glacinta Barsoian Drummy, Marketing Director, Saccoccio & Associates Architects
Lucy March, Marketing Coordinator, GEI Consultants
4 years
Julie Calzaretta, Marketing Proposal Coordinator, Collins Engineers, Inc.
7 years
Jon Benford, Owner, John Benford Photography
Nakaila Pollard, CPSM, Internal Affairs Manager, Janey Construction Management
8 years
Alison Hlivak, Marketing, Elkus Manfredi Architects
Sara Garber, CPSM, Marketing Manager, Arup
9 years
Staci Barber, Director of Marketing, Margulies Perruzzi Architecture
Britt-Anya Bursell, Marketing Manager, Proposals and Operations, Tighe & Bond
Christopher Nappi, Senior Marketing Coordinator, CBT Architects
10 years
Tracey O’Connor, CPSM, Marketing Manager, SMMA
Jennifer Meus Tulipani, PMP, Assoc. AIA, Director of Marketing and Business Development, CMTA, Inc.
11 years
Shawn Vetere, Vice President Marketing and Business Development, Knollmeyer Building Corporation
Jessica Guyer, CPSM, Senior Marketing Coordinator, GEI Consultants
Danielle Diforio, Account & Project Director, Clockwork Design Group, Inc.
Laurene Demoy, Marketing Director, Studio G Architects
14 years
Kimberly Smith, CPSM, Senior Marketing Specialist, Gale Associates, Inc.
Wendy Benson, Studio Manager, Robert Benson Photography
Suzanne King, CPSM, Marketing Manager, The Flamingo Project
15 years
Nicole Burnett, Director, Marketing & Federal Proposal Development, Mabbett & Associates, Inc.
17 years
Benjamin Sawa, FSMPS, CPSM, PMP, Vice President, GEI Consultants
20 years
Jay Moskowitz, Director of Marketing, City Point Partners
Sarah Hotchkiss, Director of Strategic Initiatives, Commodore Builders
23 years
Melissa Shaffer, National Energy Sector Marketing Lead, GEI Consultants
Susan Shelby, FSMPS, CPSM, President & CEO, Rhino Public Relations
Marsha Miller
24 years
Pamela Roscoe, CPSM, Marketing Manager, Mount Vernon Group Architects
39 years
Carol Adley, FSMPS, Vice President (retired)
40 years
David Easterbrooks, FSMPS, Vice President, Director of Marketing & Business Development, Pare Corporation
42 years
Rolf Fuessler, APR, FSMPS
Photo Corner
2025 Holiday Party
Catie's Closet Coat Drive
From Wallflowers to Influencers: A Strategic Guide to Employee Advocacy on Social Media
Video Editing Basics with Adobe Premiere Pro
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