Blog

Attending The Pinnacle Experience – was just that - the PINNACLE of all SMPS Conferences!

Posted on Dec. 12, 2024  /  Events  /   0

AUTHOR: Shelly Peckham (Contact)

If you do not know what The Pinnacle Experience is, it is a conference designed for senior leaders in the A/E/C industries who are looking to sharpen their skills and drive firms forward. It symbolizes a beacon of innovation and thought leadership, a gathering where boundaries are expanded and redefined!

The Pinnacle Experience, held in Atlanta in November, offers a dynamic and more intimate (there were about one hundred of us) experience that both challenged and enhanced my professional outlook.

As leaders, we need to remain adaptive and informed within the ever-evolving landscape of our industry and the ways in which we cultivate meaningful connections. The symposium’s rich diversity of attendees – from thought leaders to trailblazers and speakers in adjacent fields – presented an opportunity for engaging dialogues and potential collaborations.

For me, this experience served as a catalyst for growth, an opportunity to reflect on areas that required deep introspection, inspiration, and actionable takeaways to create impactful change. The insights shared during the busy two days were not just informative, but transformative. I left Atlanta with a dozen new connections and with a clarity and excitement to seize emerging opportunities (and challenges) with a refreshed mindset.

Sharing key take-aways – abbreviated version of course. There is SO much more and I am happy to chat with any of my fellow marketers about any of the topics.

Leadership Transformation:

  • Leadership is an ACTION, not a POSITION. It is not an act of influence. Your influence can have a life-altering effect on those around you – do not leave them the same way you met them. A great leader does not set out to be a leader, they set out to make a difference.

  • “Future Proofing” your business – focus on building to survive and thrive through change – not just focusing on the problems of the day. The most successful companies are ecosystems – they supercharge their future!

  • Applied Curiosity: uses the power of questions to drive growth, value, and connections.

    • Curiosity is the antidote to burnout, apathy, and disengagement.

    • Sit with a problem, resist the urge to produce an answer immediately!

    • Go DOWN THE RABBIT HOLE! Get past the early-stage ideas and keep going – keep asking “and then what.”

People are the Difference - A Thriving Culture:

  • Transform gossip! The quickest way to create negativity and undermine a culture.

  • The secret sauce? Social super glue - people want to be known, they want to matter, and they want to be included

Topics Shaping the Future of the Industry:

  • Work / life balance is a CROCK! Work IS part of LIFE. Let us be the catalyst to LIFE balance.

  • Our world is full of an overwhelming stream of constant change, and we are facing the biggest yet – Artificial Intelligence. BUT we can survive our future AI transformation AND all the hype-cycles after!

  • AI is the new way we collaborate with information. Think of it this way, you just got a new Assistant or Intern!

Since 2002, I have been a proud and active member of SMPS, immersing myself in the AEC industry as a professional services marketer. During those 22-plus years (YIKES), my career has been enriched by the connections and friendships I have built, the mentorship I have received, and the encouragement that spurred me to start my own business in 2018.

I encourage you to submit your application for a scholarship! SMPS Boston offers several opportunities for members to attend NERC, Amplify and Pinnacle – don’t miss the chance apply here.

Return to list

0 Comments